Whether you want to promote good news stories about your company and employees or learn how to interest editors and publications in your scientific achievements, this masterclass will give you the tools to do so.

Quick Links: Who should attend | Why attend | Costs

Media Press (1)

 

Register your interest

To register please fill in this form and return to events@cia.org.uk.

Form 

 

Who should attend

This course is aimed at those who would like to increase the coverage their business receives in the local, national and trade media.

Why attend

Positive media coverage builds awareness of your brand and business, improves your reputation and increases your influence & sales. 

Editors are bombarded with ideas for stories, so how do you make yours stand out? This one-day course is designed to show you what editors want, and help you develop ideas which capture their attention and learn how to pitch them effectively.

It will cover:

  • how the media operates and the ingredients of a good story
  • how to identify the journalists and publications that matter to you.
  • how to develop a media strategy
  • how to pitch your ideas
  • how to write an effective press release.

Costs

Following a review of our events and conferences protocols, full CIA member companies are entitled to 3 FREE SPACES! All attendees must pre-register and, given the limited spaces on offer, any withdrawals with less than 5 working days’ notice will incur a £50 penalty.

CIA Member: £320.00 plus VAT

Non-member: £360.00 plus VAT

£40 discount for second and subsequent delegates applied at checkout

To book please fill out the ’register your interest’ form or contact our events team events@cia.org.uk

Supporting documents

Click link to download and view these files
Download All

Websites

We are not responsible for the content of external sites